Death of Pinoy Action Genre Good for the Industry - Ian Veneracion


If you are one of those people who were raised during the 90's, then surely you are no strangers to Pinoy action films that were so prominent during that time.

A lot of them.

But one veteran actor says the demise of these films actually helped propagate the Philippine showbiz industry.

The 41-year-old actor Ian Veneracion shared his thoughts about why the awe-inspiring gunfights brought by Pinoy action films vanished all of a sudden.

Ian Veneracion comments about Pinoy action genre.

"It was the sheer repetition of it all. I acted in more than 20 action movies, pero paulit-ulit lang sila (they were repetitive). They simply changed the characters’ names—but everything else was the same: A nice guy gets bullied, and his girlfriend is kidnapped. He trades blows and insults with the kontrabida, shoots his underlings, and saves the day. And piracy didn’t help."

He was quick to add that the disappearance of Pinoy action genre actually did good to local movie product, citing how Hollywood action films have left Pinoy action films in the dust in terms of storytelling and how it opened up the doors for aspiring young writers and directors.

"By then, people started appreciating how dynamic the storytelling was in Hollywood films. The death of action films couldn’t have come at a better time, because it ushered in the era of the indies—which signalled a rebirth of sorts for Filipino cinema."

"The indie film movement introduced younger writers and directors with fresh ideas. Now, we have better stories that don’t require distractions and gimmicks. Dati kasi, ’pag may pasabog, puwede na (explosions were enough). But now that there’s no budget for them, we’re forced to come up with stories that can stand on their own."

Veneracion was a fixture in the Pinoy action films himself, starring in 90's motion pictures such as "Zaldong Tisoy," "Alyas Baby Face" and "Kanto Boy 2: Anak ni Totoy Guapo" before becoming a matinee idol in our present time.

He currently stars in the romantic comedy "The Achy Breaky Hearts," alongside Jodi Sta. Maria.


Source: Philippine Daily Inquirer

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